Private Label Brands

Concept- Brand development

Why is it important?

This is the groundwork for the whole project. At this phase, we answer the most important question:
What kind of product do we want to launch? It is a combination of all our capabilities, such as market insights, recipe development, and marketing. We can proudly say that we lay the creative foundation and objectives we want to achieve.

We create brands that have clear advantages and their own uniqueness compared to competitors. The logo and the looks aren't the only features that make the brand. It’s the invisible things that matter most:
What is the brand, why does it exist, and why should customers believe in it?

Brand story, persona, and tone of voice are what make the brand interesting and relevant in today’s extremely competitive market.


We build the brand based on:

  • Reasons to BELIEVE in the product

  • Why people NEED this particular product

  • Why people WANT this product

We also create the whole branding package based on the newest designs and market trends. The goal is to make the product look visible, attractive, and trendy. It’s that consistency that we look for—everything from the recipe to the visual identity must be intact.

Main pillars:

  • Brand persona and tone of voice

  • Brand story

  • Brand image

  • Visual identity

  • Packaging design

Savirah Holding The Beauty Products Manufacturer Created Private Brands for:

Amazon Europe                                         






Siala Cosmetics

Check out the Private Brands on there own pages

Saliah by Savirah logo test.png
Siala Cosmetics Logo Black.png